This year we’re gonna witness some amazing changes in the way solutions are offered.

SaaS will be popular AND web-apps will dominate this area.

I think this is due to the fact that web-apps are accessible from multiple platforms and don’t have compatibility issues like native apps or application softwares for PC, and partly also due to the rise of post PC devices.

Post PC devices like iPad and iPhone are dominating and will take over the PC market share by over 90% in 2013.

There are few great frameworks that can allow developers to integrate and use the native mobile functionalities like address book or GPS from their web-apps.

In 2013 we will see fewer problems with compatibility from browsers when it comes to html5 and tools like Dart lang from Google makes it easier for developers to build web-apps.

Although I believe that what tools you use isn’t that much of an important factor, what matters is how you deliver the value to your end user and that your web-app does what it promises smoothly.

I think 2013 will be the year where we will see more businesses ditching flash and I couldn’t be happier for this.

This is really amazing.

Amazon’s web services are making it cheaper for startups to build great web-apps and offer easy scalability options.

Java 8 and other great things will make it an exciting year for Java.

And this area (web-apps) will not be as much abused as the app store has been by developers ripping off each other’s stuff to cash out quickly.

Struggle in getting the message to the potential buyer:

But one area in which I believe most new startups will struggle is with their marketing. And especially when they’re working on a non-organic idea. Great tools and apps are nothing if they aren’t getting eyeballs and interest of your potential customers. Most startups struggle with marketing.

Many people go with trendy ideas and screw up in long run and we will see this in this area too.

In conclusion

So if you’re thinking of building a great web-app in 2013 – go for it.

But remember – Sales and revenue are the lifeblood of a startup. Don’t get caught in the hypes and trends. (Noticed how many Instagrams and Instagram of ____ were formed after its acquisition?)

If you have a great idea that offers a unique approach towards solving a common problem, and you know how your web-app is gonna do it – then go and execute upon it and take action fast.

Learn as you move forward, make mistakes and improve upon it – constantly.

Wayne