Lessons from World’s Coolest Cult of Secrecy – Part II
Now you have seen Jobs’ role in the company, you might be getting the idea why there was a dramatic shift in the growth of Apple since he returned. Apple is called “Jobs’ Cult of Secrecy” because of his attitude towards making things super surprising. In 1980s when Apple was young, Jobs had a painting in the office, it says “Lousy Lips, Sinks the Ships.”
